When Australia's Baby Boomers want to get away from it all, they head to Byron Bay. But they don't leave their hard-earned integrity, status and comforts behind.

"No one lives for the moment anymore," laments Lyn Parché, manager of the once controversial Byron at Byron Resort and Spa, "people are just consumed with business and materialism these days."

Lyn and husband John have spent thirty years in the hospitality business, but their youthful exuberance and enthusiasm belies their extensive international experience. Classic ‘Baby Boomers', John and Lyn were snared by ‘early boomer' and entrepreneur, Gerry Harvey, to manage his $45 million resort complex in the eclectic seaside town of Byron Bay on the New South Wales North Coast.